CRM & Automation for Service Businesses

Capture, Track And Follow Up Every Enquiry

Most service businesses lose leads not because they do bad work — but because they have no system. Enquiries go unanswered. Follow-ups get forgotten. Jobs slip through. We fix that.

LWS CRM Automation
THE PROBLEM

Most businesses lose jobs before they even know it

The leads are coming in. The problem is what happens next.

Missed enquiries

A form submission comes in while you're on the tools. You see it hours later. The customer has already booked someone else.

Slow follow-up

The fastest business to respond wins the job. Without automation, you're always a step behind.

No visibility

You don't know how many enquiries came in last month, how many converted, or where your jobs are actually coming from.

AUTOMATION BENEFITS

What changes when the system is working

Less chasing. More booking. A business that runs without you in every conversation.

Instant lead response

Every enquiry gets an automatic response in seconds — not hours. You're always the first to reply, even when you're on a job.

Automated follow-up sequences

If a lead doesn't book straight away, automated messages follow up for you. No manual chasing required.

Online booking integration

Customers can book and confirm directly online. Jobs land in your calendar without a single phone call.

Full pipeline visibility

See every lead, every stage and every outcome. Know exactly where your revenue is coming from each month.

HOW IT WORKS

A system that works while you're on the tools

1

Every enquiry is captured

Website forms, booking requests and phone enquiries all flow into your CRM automatically. Nothing falls through the cracks.

2

Automated follow-up kicks in immediately

A confirmation goes out the moment an enquiry lands. If they don't book, a follow-up sequence runs automatically.

3

You see everything in one place

Every lead, every job, every customer — tracked from first enquiry to completed job and beyond.

WHAT'S INCLUDED

Everything in your CRM and automation setup

Available as part of Growth Plus — set up and managed for you. We provide CRM and automation systems for Australian service businesses looking to capture, track and follow up every enquiry.

CRM setup and configuration

Your CRM is set up around your business — services, stages, custom fields and team access all configured from day one.

Lead capture integration

Your website forms, booking pages and contact channels all feed directly into the CRM automatically.

Automated confirmation and follow-up messages

Every new enquiry receives an instant confirmation. Non-converting leads are followed up automatically over the coming days.

Booking system integration

Connected to your calendar so customers can book directly online. Appointments sync without any manual input.

Job tracking pipeline

Every job moves through a clear pipeline from enquiry to quote to booked to complete — visible at a glance.

Review request automation

After every completed job, a review request goes out automatically to build your Google rating consistently.

Monthly reporting

Enquiry volume, conversion rate, revenue by source — the numbers that tell you what's working and what to fix.

WHO WE HELP

Built for service businesses that rely on enquiries

CRM and automation are most valuable for businesses that rely on enquiries, bookings and fast customer follow-up.

Trades & Home Services

Electricians, plumbers, landscapers, painters and builders who need every enquiry captured and followed up automatically.

Professional Services

Consultants, accountants and advisers looking to track leads, automate communication and improve conversion rates.

Education & Training

Childcare centres, tutoring businesses and sports academies managing enquiries, bookings and customer communication.

Health & Wellness

Clinics, therapists, fitness businesses and wellness providers looking to streamline enquiries and appointment bookings.

LWS Booking Systems
BOOKING INTEGRATIONS

Let customers book while you're on the tools

Phone tag is one of the biggest time wasters in a service business. A customer calls, you're on a job, they don't leave a message, they book someone else.

We integrate your website with a booking system that lets customers confirm jobs directly online — choosing a time, entering their details and paying a deposit if required. The booking lands in your calendar and your CRM automatically.

Less back-and-forth. More confirmed work.

CLIENT RESULTS

What service business owners say

Bookings doubled in the first month. The system runs itself — we just turn up and do the work.
Pro Detailing SydneyMobile car detailing
Finally a website that actually brings in clients instead of just looking nice. The booking flow is seamless.
Rejuve CollectiveWellness & beauty
We went from chasing parents on WhatsApp to a fully booked term. Game changer.
Regate Dribble AcademyYouth sports
< 5 minAutomated response time — before a competitor can even pick up the phone
2xAverage booking increase our clients see in the first month
10–14 daysSetup time — CRM live alongside your website launch
100%Of enquiries captured — no lead falls through the cracks
LWS Website Design Split
WEBSITE DESIGN

The leads have to come from somewhere.

A CRM captures and converts enquiries. But first, you need a website that generates them.

Every Leadwave client gets a fast, conversion-optimised website built around your services and suburb — with the right contact forms and booking flows wired directly into your CRM from day one.

No point automating follow-up if the front door isn't working.

LWS GMB Optimisation
GBP OPTIMISATION

Your GBP drives calls. Your CRM catches them.

Google Business Profile gets customers to call or click. What happens next is up to your system.

We connect your GBP activity to a CRM that captures the lead instantly, fires an automatic response and follows up if they don’t book. The two work together — visibility on one end, conversion on the other.

Both are included in Growth Plus, managed together as one connected system.

COMMON QUESTIONS

CRM and automation questions, answered

Do I need a CRM if my business is small?

Yes — especially if you're small. The smaller the team, the more time you lose to manual follow-up, missed calls and jobs that fall through. A CRM replaces all of that with a system that runs automatically.

What CRM platform do you use?

We select and configure the right platform based on your business size, services and workflow. We'll recommend the best fit during your discovery call — our goal is simplicity, not complexity.

Do I need to learn new software?

Minimal. We set everything up and configure it around your workflow. Most of it runs in the background automatically. What you do see is kept simple and easy to navigate.

What booking platforms do you integrate with?

We work with a range of booking platforms depending on your industry and requirements. We'll assess your situation during onboarding and recommend the right fit.

Can I connect my existing tools?

In most cases yes. If you're already using a calendar, payment system or other tools, we'll connect them where possible. We'll review your current setup as part of the onboarding process.

Is CRM and automation included in every plan?

CRM setup and automation is included in Growth Plus. The Growth plan includes basic lead capture and tracking. If you're unsure which is right for you, the discovery call will make it clear.

How long does setup take?

CRM and automation setup is completed as part of your initial onboarding, which typically takes 10 to 14 days alongside your website launch.

Will automation replace personal communication?

No. Automation handles repetitive tasks such as confirmations, reminders and follow-up messages. You still control customer relationships while the system ensures no enquiry is missed.

Can CRM and automation help me get more reviews?

Yes. Automated review requests can be sent after completed jobs, making it easier to consistently generate Google reviews and improve your online reputation.

How do I get started?

Book a free discovery call. We'll walk through your current process, show you where you're losing leads, and outline exactly what we'd automate to fix it.

Stop losing leads to a slow follow-up process

Book a free discovery call and we'll show you exactly where your current process is leaking jobs — and what we'd automate to fix it.

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