Websites we've built for Australian service businesses
Eight of the service businesses we've launched, eight different problems. What we built, what changed, how long it took — and a link to every site so you can check for yourself.
From one school class to full-term and holiday programs
Kei started Kei Dribble Academy with one class and a belief in his method — the same 1-on-1 dribbling approach that produces technically brilliant players in Japan. No website, nothing beyond word of mouth.
We built a parent-focused site with local SEO built in from day one — a session finder across three Sydney locations, trial booking, and content structured for the searches parents actually type.
Before: one class, chasing parents on WhatsApp. After: a full-time program running six sessions a week across The Ponds, Rooty Hill and Homebush. 100+ active players trained, 5-star rated.
From invisible on Google to ranking in local searches
A Wareemba workshop doing 4.9-star work on prestige and daily-driver cars alike — and a website Google had never heard of.
We rebuilt the site from scratch with online booking wired in, suburb pages across the Inner West, and every ceramic and graphene package laid out like the premium service it is.
Before: no visibility, no bookings online. After: live with bookings in 2 weeks, now ranking on page one for local searches like "car detailing Five Dock". 4.9★ from 56 Google reviews. 1,000+ vehicles detailed.
This is what AI search actually recommends
We asked ChatGPT: "I need my car ceramic coated in Sydney's inner west, near Wareemba — who would you recommend?"
Its answer, unprompted: "Pro Detailing Sydney — Wareemba. This would be my first call. They're at 260 Great North Rd, Wareemba, rate 4.9/5 from 56 reviews, are a Gtechniq Accredited Detailer, and do paint correction plus ceramic and graphene coatings."
That's the AI-first difference — built to be found by Google, and increasingly, by the AI tools your customers are starting to ask instead.
No website to a lead-tracked pipeline in 10 business days
500+ loans structured, 15 years in the game, 30+ lender relationships — and zero website. Every client came from a referral, nothing else.
We built a complete site with the full lender panel on show, service pages by loan type, and CRM lead tracking wired in before launch, not bolted on after.
Before: referrals only, no digital presence. After: live in 10 business days with an actual pipeline, not a contact form that emails into a void.
Off a breaking WordPress site, live in 7 days
This is the business that brought Ronaldinho's XI to CommBank Stadium for a sold-out, nationally broadcast match — 15,000 fans in the seats, 53 million views worldwide. And they were running it all on a WordPress site that broke every time a plugin updated.
We migrated the entire site off WordPress — no plugins, no patch anxiety — live in 7 days, with enquiries now tracked automatically instead of getting lost in inboxes.
Before: a site that crashed on every update. After: a site that finally matches the scale of what they're building.
Built to rank from day one
A skin clinic in Sydney Olympic Park with the treatments and the talent — but no easy way for local customers to find them.
We built a site engineered around local SEO from the ground up, treatment pages structured to rank, and booking wired straight into the design.
Before: no online presence. After: live and visible in Sydney Olympic Park search — with a refreshed build already underway as the clinic scales.
Thirty years of work nobody could see
Renovating Sydney bathrooms since 1994 — licensed trades, fixed pricing, certified waterproofing on every job. Thirty years of work, and never a website to show any of it.
We built one around the two things customers actually decide on: seeing the work, and knowing who is doing it. Finished bathrooms and the certified waterproofing on every job sit up front, with service pages by renovation type and quote requests captured properly instead of missed on a job site.
Before: three decades of reputation, invisible online. After: a site that shows the work before the phone rings, and is generating enquiries.
From a lapsed domain to eleven pages, with no noticeable downtime
Twenty-five years on the tools in Bexley, doing commercial fitout for builders and strata alongside residential work across Sydney. And a website that had simply vanished. The domain had lapsed, and the DNS was stranded in a Cloudflare account nobody could get into, held by the web shop that built the old site.
We got the domain back in the company's own name, moved the registrar, rebuilt the DNS and shifted email to Workspace. Then launched eleven pages that split the commercial and residential sides properly, including a page for suspended ceilings — the service drawing a fifth of the old site's search impressions with nowhere to land.
Before: no website, no email, no way to be found. After: live in September, infrastructure in the client's own name, and the whole cutover done with no noticeable downtime.
Eleven services on one page, now a page for each
Renovations, repairs and maintenance across Sydney, all sold through a single page. Eleven services sat as short blurbs on the homepage, every menu item scrolled back to the same place, and a customer comparing bathroom renovators had nowhere specific to land.
We rebuilt it as a proper site: a page per service, before-and-after work from their own jobs, and the areas they cover set out plainly. Going through their photo archive turned up work they weren't selling at all — roof and gutter jobs with no page anywhere mentioning them.
Before: one page trying to rank for eleven services at once. After: a page for each, so the bathroom work and the gutter work can be found on their own terms.
These builds were reviewed before we were listed
Zarla looked at this portfolio and our live client sites before listing Leadwave Studio in their partner directory. We're one of the first Zarla Certified Partners.
How we build
AI gets you speed. Real strategy gets you results.
Discovery
We map your business, customers and local market before we build anything.
Accelerated build
AI accelerates the build — structure, copy drafts and design scaffolding come together in days, not weeks.
SEO and conversion pass
Every page gets a human strategy pass — local SEO, conversion structure and messaging tuned to your business.
Launch
We commit to a 10 business day launch, counted from the day we have your details and account access.
See what we'd build for you
Tell us about your business and we'll build your homepage — a real working page, not a sketch. We'll be back to you within 2 business days of getting your details and walk you through it on a short call. No cost, no obligation. It's a preview: the page stays with us unless you go ahead.